Zoloft: Hitting them where it hurts.

Today I was at the Psychiatrists office when I spotted a bottle of antibacterial hand gel. I love some antibacterial hand gel. And this particular bottle was branded with a huge Zoloft logo. Heh.

Zoloft: "OCD? We can help. Go ahead, wash your hands for the thirteenth time -- it's okay. It's not your fault."

You gotta give them this though -- that is target advertising DEFINED. Very clever, Mr. Zoloft. Very clever indeed.


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